E108 – How to Scale an E-commerce Business Using Affiliate Marketing w/ Jordan Rolband
Jordan Rolband is the President and co-founder of DFO Global Performance Commerce, a marketing and technology company. Jordan’s expertise includes product development, advertising, media buying, affiliate marketing, ecommerce, Saas and more.
During our interview we discuss:
– How DFO has grown to over 200 employees and more than $10 million in revenue.
– Then Jordan shares the #1 strategy that Jordan uses to get NEW clients today.
– Jordan dissects his 4 step process for growing an e-commerce business using affiliate marketing.
– We talk about some of the biggest mistakes people make when using affiliating marketing.
– Jordan talks about the differences/challenges between marketing in just the US vs globally.
– He shares the 1 thing he would do different to grow faster, if he launched his business today.
– Jordan shares one of his favorite growth tools/software.
– We close it out with Jordan sharing and recommending one of his favorite books.